profile
1990 Piero Mega — coming from advertising agencies of Turin — and Diego Chiaudani start working together as freelance art director and copywriter.
1995 Birth of Mega & Chiaudani advertising agency, where Andrea Goggi debuts developing web design.
2000 Alchimie is founded for developing projects of both Diego Chiaudani and Isabelle Millard in Paris, mostly in show business.
2004 Alchimie restarts his advertising and brand design core business in Italy.
crew
Diego Chiaudani |1962| Tortona [Italy]. Education_humanistic high school (Greek + Latin incl.), ph. d. Political Science University of Pavia, master international relations ISPI Milan, Salvatore Nocita screenplay school, Marco Bellocchio film direction academy, Giulio Mozzi creative writing stages. Teacher_Art Direction + Lettering @Academy of Fine Arts of Sanremo |2007>2008. Works_founder + copywriter > Mega & Chiaudani advertising agency |1990>00. Titular of Alchimie creative writing studio |2000>. Lived + worked in Paris 2000>2004 x videoclip realisation. Founder_theSubmarine webzine, Milan |2016. 30 yrs Xperience_corporate comm, concept + direction of commercials, adv campaigns, logo design. Skills_naming creation, brand + identity system design & development. Publications_novels & haikus on national magazines + webzines.
Alessandro Montrasi |1972| Milan. Education_ ITSOS technical experimental institute (visual comm, graphic design incl.) Milan |1991|, FSE by ACIST > video post-production master, 3D modeling and animation, photo retouching, editing |1991>92|. Works_ over 20 years in video post-production industry > 3D modeller/animator, motion graphics artist + editor. Xperience in producing [high budget] TV commercials, product + corporate videos, industrial videos, videoclips, videogame intros + trailers, videos x events + exhibitions. Skills_ graphic designer, 3D animator, motion graphics artist.
Alessandro Massone |1990| Tortona. Education_graduates in Modern Literature + ph. d. University of Milan, thesis: Sustainable business models for online journalism. Works_designer, web developer, freelance journalist, founder + editor-in-chief > the Submarine, on-line magazine. Creative and web designer @Alchimie studio. Skills_ thorough knowledge of tech & internet culture, UI design, social media expert, media management, type setting specialist. Public conferences: Recognising real news in a post–truth society (2017–2018), Dark web: a guided tour (2016).
Stefano Certomà |1988| Varzi. Education_IPSC school of Graphics for Advertising 2003>2007. Works_2008>2018 @ Alchimie studio x art direction, graphic design, logo and brand design + development. Skills_packaging specialist, identity system organization and data archives.
Simone Galiano |1970| Alessandria. Education_Politechnical University of Turin: electronic engineering. Specialises_desktop languages .net + multimedia frameworks (Director and Flash incl.). Works_ senior front-end (ajax, jquery, css) and server-side web developer (php, mysql), network project engineering, web master and web designer. Skills_expert of public administration IT comm, database construction + web marketing. Creative collaborations_broadcast (Radio Gold 88.8) and multimedia set designer (Teatro del Rimbalzo).
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Simone Forni |1988| Tortona. Education_graduates Intercultural Marketing and Communication, thesis: The power of guerrilla marketing for both companies and society. Master in Multimedia Communication and Journalism @ University of Pavia. Works_digital marketing specialist [freelance] for different companies both in Australia & Italy. Skills_inbound marketing certified, social media advertising, content marketing, advertising, SEM, SEO, e-commerce, video making and editing.